Follow your interests: Keynotes, Panel Discussions, or explore the Marketplace & Tech Hub

With 12 keynote speeches & 10 panel discussions across 4 broad content themes, delegates can design their day based on what interests them most.

Join a lunch-time Q&A with IAAF President Sebastian Coe & CEO Olivier Gers, or, explore booths from a range of carefully selected partners in our marketplace & tech hub zone.

Session Structure

Session Themes

Hover over or tap each theme to find out more

Governance & Integrity
Event Presentation & Technology
Development & Coaching
Fan & Partnership Engagement
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ICC Auditorium
ICC Capital Hall
Room 13
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Room 17
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Agenda
Agenda
Doors open. Visit the Marketplace & Tech Hub
08:30 - 09:30
Doors open. Visit the Marketplace & Tech Hub
08:30 - 09:30
ICC Auditorium

Opening Keynote: IAAF President Sebastian Coe
09:30 - 09:50
Opening Keynote: IAAF President Sebastian Coe
ICC Auditorium

Area Association Presidents Projects Updates
09:50 - 10:25
Area Association Presidents Projects Updates
09:50 - 10:25
Dahlan Al-Hamad (Asia), Geoff Gardner (Oceania), Hamad Kalkaba Malboum (Africa), Svein Arne Hansen (Europe), Victor Lopez (North America & Caribbean) & Roberto Gesta de Melo (Consudatle)
9:50am - 10:25am
ICC Auditorium

Hear from the Area Presidents on the progress of the projects they are leading.

Towards Gender Equity
10:35 - 11:45
Towards Gender Equity
10:35 - 11:45
Marisol Casado
10:35am - 11:45am
ICC Auditorium
Governance & Integrity

Keynote Speaker
Marisol Casado


Achieving gender equity is a challenge for businesses and organisations the world over. How do we encourage the next generation of female leaders in sports?

PANEL DISCUSSION: Gender Leadership - Towards our 2027 Objectives
Moderator: Ato Boldon
Panellists: Stephanie Hightower, Jakob Larsen, Evelyn Lopez, Annette Purvis, Beatrice Ayikoru and Marisol Casado
Area Alignment: Implementing reform at every level of the sport
10:35 - 11:45
Area Alignment: Implementing reform at every level of the sport
10:35 - 11:45
Maria Clarke
10:35 - 11:45
Room 17
Governance & Integrity

Keynote Speaker
Maria Clarke


Local vs Global Alignment is a challenge faced by all international organisations.

PANEL DISCUSSION
Moderator: Gerardo Acosta
Panellists: Frank Carerras, Donna Raynor, Frederique Reynertz, Philip Juico, Mr Ahizoune & Yvonne Mullins
Area Representation: Around the world of sport in 15 minutes
10:35 - 11:45
Area Representation: Around the world of sport in 15 minutes
10:35 - 11:45
Alex McLin
10:35 - 11:45
Room 14
Governance & Integrity

Keynote Speaker
Alex McLin


Alex McLin (Member of ASOIF Legal commission) presents an overview of practices in other sporting federations.

PANEL DISCUSSION
Moderator: Geoff Gardner, Area President, Oceania
Panellists: General Mohammad Sahi, Georgina Drumm, Aleck Skhosana, Gordon Orlokow, Helio Gesta de Melo, Alex McLin
Challenging Convention in Event Formats and Presentation
10:35 - 11:45
Challenging Convention in Event Formats and Presentation
10:35 - 11:45
Brett Gosper
10:35 - 11:45
ICC Capital Hall
Presentation & Technology

Keynote Speaker
Brett Gosper, CEO World Rugby


Hear what World Rugby are doing to innovate in their sport, both in format (Rugby 7's) and sports presentation.

PANEL DISCUSSION
Moderator: David Goffin
Panellists: Olivier Gers, Haile Gebrselassie, Brett Gosper, John Steffensen and Brendan Foster
Athletics Integrity Unit: What it means to you and the sport
11:55 - 13:00
Athletics Integrity Unit: What it means to you and the sport
11:55 - 13:00
David Howman
11:55 - 13:00
ICC Auditorium
Governance & Integrity

Keynote Speaker
David Howman. The Chair. Athletics Integrity Unit


Through the formation of the Athletics Integrity Unit, we’re making positive strides to ensure that athletics is a clean and fair sport for all. Though doping has proven to be one of our biggest challenges in recent years, the remit of the Athletics Integrity Unit extends much, much broader than this. From tackling corruption and bribery to age or results manipulation, discover how the Athletics Integrity Unit model could be an example for other sports to follow in future.

PANEL DISCUSSION
Moderator: Dame Valerie Adams
Panellists: Brett Clothier, Jonathan Taylor, Paula Radcliffe & David Howman
Tech in our sport
11:55 - 12:20
Tech in our sport
11:55 - 12:20
11:55 - 12:20
ICC Capital Hall
Event Presentation & Technology

Keynote Speaker
Patrick Goss, TechRadar Global Editor-in-Chief


Advances in technology are changing our world, everywhere, every day…come and find out what's coming next

Tech Spotlight: 3 companies innovating in sport
12:20 - 13:00
Tech Spotlight: 3 companies innovating in sport
12:20 - 13:00
Watch demos from First Vision, Vogo & Kenzen
ICC Capital Hall


Tech Spotlight #1: Ilya Kissin from First Vision
Tech Spotlight #2: Frederic Chevance from Vogo
Tech Spotlight #3: Heidi Lehmann from Kenzen

Lunch. From 1330 join a Q&A with the IAAF President & CEO
13:00 - 14:30
Lunch. From 1330 join a Q&A with the IAAF President & CEO
13:00 - 14:30
Visit the Marketplace & Tech Hub - The Boulevard
Lunch: Level 3

Delivering Results in Youth Leadership Development
14:30 - 15:30
Delivering Results in Youth Leadership Development
14:30 - 15:30
Stuart Attwell
2:30pm - 3:30pm
ICC Auditorium
Development & Coaching

Keynote Speaker
Stuart Attwell, Major Events Development Manager - British Athletics


The British Athletics LEAP programme set out to encourage and facilitate more participation in athletics through the training of young leaders in 10 countries around the world. Hear about their approach, their challenges, successes and learnings across this 3 year programme.

PANEL DISCUSSION: Making basic athletics accessible to every child
Moderator: Connie Henry, Founder, Track Academy
Panellists: Mark Arbib, Francis Dodoo, Christian Taylor, Tegla Laroupe, Stuart Attwell
Helping Our Athletics Fans To Build More Fans
14:30 - 15:30
Helping Our Athletics Fans To Build More Fans
14:30 - 15:30
Jerry Newman
14:30 - 15:30
ICC Capital Hall
Fan & Partnership Engagement

Keynote Speaker
Jerry Newman, Facebook


Sharing our lives with our friends on Facebook, Instagram, WhatsApp, Snapchat or WeChat has become second nature. Events we attend, moments we share, create more than just photos, videos and memories. They earn us bragging rights, attention & create online discussion that goes beyond just “Likes”. Learn how social media has given us a global platform to help us identify athletics fans, and some tips to encourage them to share their passion & win over their friends.

PANEL DISCUSSION
Moderator: Claude Ruibal
Panellists: Marton Guylai, Ben McOwen Wilson, Jerry Newman, and LoLo Jones
e-Learning: Changing The Relationship Between FIE & Coaches, Officials, Riders & Enthusiasts
15:30 - 16:30
e-Learning: Changing The Relationship Between FIE & Coaches, Officials, Riders & Enthusiasts
15:30 - 16:30
Harald Müller, Fédération Equestre Internationale - FEI
15:30 - 16:30
ICC Auditorium
Development & Coaching

Keynote Speaker
Harald Muller


The Federation Equestre Internationale has launched an ambitious and innovative platform of e-learning to satisfy the needs of coaches, riders, fans and enthusiasts the world over. What can we learn from his experience?

PANEL DISCUSSION: Coaches & Tech? Strange Bedfellows For Incredible Results!
Moderator: Bill Glad
Panellists: Marco De Rosa, Don Babbitt, Wendy Truvillion, Harald Müller
Building Brands Through Sport: The new Value of Sponsorship
15:30 - 16:30
Building Brands Through Sport: The new Value of Sponsorship
15:30 - 16:30
Giles Morgan
15:30 - 16:30
ICC Capital Hall
Fan & Partnership Engagement

Keynote Speaker
Giles Morgan, Global Head of Sponsorship and Events, HSBC


Sponsorship used to be a simple exchange of money for standard rights package based on exposure - a perimeter board around a track, or a logo on a shirt or bib. But today’s sophisticated marketers, who scrutinise every dollar spent, seek partners who can deliver customized solutions tailored to their unique business needs. In this session, we hear Giles Morgan, Global Head of Sponsorship & Events for HSBC, talk about the key role that partnerships play in the marketing mix, and how he leverages sports/entertainment properties to create authentic experiences, and win with new and existing consumers.

PANEL DISCUSSION
Moderator: Ato Boldon
Panellists: Marc Pinsard (ASICS), Peter Diamond (NBC Sport), Giles Morgan (HSBC), Cherry Alexander (London 2017)
Athletes At The Heart Of Our Sport
16:30 - 17:00
Athletes At The Heart Of Our Sport
16:30 - 17:00
Rožle Prezelj
16:30 - 17:00
ICC Auditorium

Keynote Speaker
Rožle Prezelj, Chair – Athletes' Commission


Without our athletes, we have no sport. Rozle Prezelj shares the findings of a recent piece of research designed to help us understand how to create a stronger bridge between the athletes and sports governance structures.

PANEL DISCUSSION
Moderator: Katherine Merry
Panellists: Michael Freitar, Fabiana Murer, Sebastian Coe, Andreas Thorkildsen, Dame Valerie Adams, Rozle Prezelj
Closing Remarks
17:00 - 17:30
Closing Remarks
17:00 - 17:30
IAAF President, Sebastian Coe
ICC Auditorium

Agenda

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Please see the sheet outside Room 13 to request your slot.

Ask the IAAF  

Book your session now

Book a appointment for the chance to discuss your queries around all Congress voting matters